Home Services Lead Intelligence

Turn your
quote-page traffic
into booked jobs

Recover the homeowners who visit your estimate and booking pages and leave without calling — identify the anonymous visitors so your team can follow up and book more jobs from traffic you already paid for.

Sarah Jenkins

Captured: 1/2/2025
Email sarah.j@gmail.com
Phone (512) 555-0199
City Austin
State TX
Homeowner Yes
Home Value $480,000
Sq Ft 2,650
Year Built 1998

The Invisible Traffic Problem

90% of your website traffic leaves without filling out a form. You are paying to get them there, but not getting the leads.

Abandoned Estimates

Most homeowners bounce before they finish requesting a quote. Without identity, they are just numbers in Google Analytics — not leads your team can follow up with.

Wasted Ad Spend

You pay for every click that lands on your estimate page. The homeowners who don't book are pure loss — unless you can still reach them.

Thin Inventory

Forms only capture the few who finish. Your contactable inventory ends up a fraction of the visitors you actually paid to drive.

Built for Compliance. Trusted for Outreach.

Built on licensed, opt-out-respecting data.

CAN-SPAM Compliant

Your data is licensed from a registered data broker compliant with CAN-SPAM and CCPA/US state privacy laws that honors consumer opt-outs. You remain responsible for your own outreach compliance (TCPA, Do-Not-Call, CAN-SPAM).

You Control DNC Compliance

You stay in control of TCPA & Do-Not-Call compliance on your outreach.

Invalid email addresses are filtered before delivery

Invalid email addresses are filtered before delivery, helping inbox placement while reducing bounces.

Complete Identity Resolution

We don't just find a name. We categorize the entire household and homeowner profile.

Personal Identity

We don't just find a name. We categorize the entire household, match their location, and match them to our identity graph.

Attributes We Identify

Identity

  • First Name
  • Last Name

Location

  • City
  • State
  • Zip Code

Contact Info

  • Email
  • Phone Number

Lead-Gen Use Cases

Practical applications powered by matched, contactable homeowner identity.

Recover Abandoned Estimates

Re-engage the homeowners who started a quote request but never finished — handed back as contactable leads.

Visited your estimate page
Estimate stage reached
Phone & email, where available

Expand Contactable Inventory

Turn anonymous estimate-page traffic into net-new leads you can sell or route to your contractor buyers.

Name & contact
On-site activity
City, state, ZIP

Engagement-Based Lead Scoring

Prioritize and price every lead by how far through the quote request they got and whether they own the home.

Estimate stage
Homeowner status
Visit recency

Buyer Routing & Suppression

Match each lead to the right contractor by geo — and suppress recent closers from your ad spend.

State & ZIP
Homeowner status
CAPI suppression
What You Actually Receive
Name, phone, email
City, state, postal code
Homeowner status
Estimate stage reached
Last visit
Name, phone, email
City, state, postal code
Homeowner status
Estimate stage reached
Last visit

Integrates With Your Tech Stack

CRM Systems

Deliver leads in real time via ping-post or CRM API. We populate source and homeowner status automatically.

Lead-Ready Identity Data

Normalized, lead-buyer-grade identity data — structured, deduplicated, and ready for delivery.

Ad Platforms

Send Conversion API (CAPI) events to ad networks. Suppress recent closers and retarget engaged visitors.

Marketing Cloud

Trigger automated estimate-reminder and cross-sell emails based on the homeowner's home-improvement interest.

Licensed data.
You stay in control.

Built on licensed, opt-out-respecting data. Invalid email addresses are filtered before delivery.

Licensed, opt-out-respecting data.
You stay in control.

Your data is licensed from a registered data broker compliant with CAN-SPAM and CCPA/US state privacy laws that honors consumer opt-outs. You remain responsible for your own outreach compliance (TCPA, Do-Not-Call, CAN-SPAM).

Invalid email addresses filtered before delivery You control TCPA & Do-Not-Call CAN-SPAM & CCPA aligned Data honors consumer opt-outs

No black boxes.
Clear data handling.

Invalid email addresses are filtered before delivery, and the data honors consumer opt-outs.

Built for teams that value predictability and control — not raw, unfiltered data.

Use it your way.
No lock-in.

Use KnownVisitors for identification only or connect it to your stack — no forced workflows.

Book a Demo

Turn ambitious growth goals into repeatable wins. Share a bit about your team and we'll get back within one business day.