Automotive Intelligence

Turn anonymous
dealer web visitors
into contactable leads

Identify in-market shoppers, reveal their automotive identity, and activate them before your competition does.

Sarah Jenkins

Captured: 1/2/2025
Email sarah.j@gmail.com
Phone (512) 555-0199
Year 2021
Make Toyota
Model Highlander Hybrid
VIN ...8921
Engine 2.5L I4
Est. Value $34,500

The Invisible Traffic Problem

90% of your website traffic leaves without filling out a form. You are paying to get them there, but not getting the leads.

Anonymous Visitors

Thousands browse your VDPs every month. Without identity, they are just numbers in Google Analytics, not leads in your CRM.

Wasted Ad Spend

Retargeting "all visitors" burns cash. You need to know who is actually in-market and qualified to buy, not just browsing.

Incomplete Data

Standard forms don't tell you the trade-in they have in their driveway. We do. Identify the vehicle before the first call.

Built for Compliance. Trusted for Outreach.

Every record is validated, scrubbed, and tested before activation—so your campaigns stay compliant, deliverable, and reputation-safe at scale.

CAN-SPAM Compliant

All email records are strictly aligned with CAN-SPAM requirements—ensuring your email outreach is compliant from day one.

DNC-Compliant Outreach

All phone records are rigorously scrubbed against national Do Not Call lists—eliminating regulatory risk before campaigns go live.

Deliverability-Tested

Every email is tested for deliverability prior to activation, maximizing inbox placement while minimizing bounces and spam flags.

Complete Identity Resolution

We don't just find a name. We categorize the entire household and automotive profile.

Personal Identity

We don't just find a name. We categorize the entire household, verify their location, and match them to our automotive graph.

Attributes We Identify

Identity

  • First Name
  • Last Name

Location

  • City
  • State
  • Zip Code

Contact Info

  • Email
  • Phone Number

Dealership Use Cases

Practical applications powered by verified automotive identity data.

Trade-In Acquisition

Identify vehicle owners with positive equity by combining purchase date, model year, and current household fleet size.

Vehicle year, make, model
Purchase date
Household vehicle count

Segmented Marketing

Target campaigns by ownership: trucks to truck owners, SUVs to new families, and EVs to commuters.

Body type & class
Fuel type
Household mix

Service Retention

Win back defecting customers precisely when their vehicle ages out of warranty or hits mileage milestones.

Vehicle age
Ownership timing
Local postal code

BDC Intelligence

Equip your BDC with verified vehicle and identity context before they dial — making every call warmer.

Name & phone
City, state, ZIP
Vehicle owned
What Dealers Actually See
Name, phone, email
City, state, postal code
Vehicle year, make, model
Purchase date & status
Household vehicle count
Name, phone, email
City, state, postal code
Vehicle year, make, model
Purchase date & status
Household vehicle count

Integrates With Your Tech Stack

CRM Systems

Push enriched leads directly via ADF/XML. We populate source, medium, and shopped VINs automatically.

Dealer-Ready Identity Data

Normalized, automotive-grade identity data — structured, deduplicated, and ready for delivery.

Ad Platforms

Send Conversion API (CAPI) events to ad networks. Suppress recent buyers and retarget active shoppers.

Marketing Cloud

Trigger automated "Price Drop" and "New Inventory" emails based on the specific vehicles a user viewed.

Verified by default.
Safe to activate.

Every record is verified before delivery — invalid emails and high-risk contacts removed automatically.

Compliance isn’t optional.
We enforce it.

Risk is filtered out before data reaches you, so you can scale without legal or deliverability exposure.

Email verification Do Not Call scrubbing TCPA, CAN-SPAM, GDPR & CCPA aligned High-risk records excluded

No black boxes.
Clear data handling.

We apply consistent verification and risk filtering to every record before delivery.

Built for teams that value predictability and control — not raw, unfiltered data.

Use it your way.
No lock-in.

Use KnownVisitors for identification only or connect it to your stack — no forced workflows.

Book a Demo

Turn ambitious growth goals into repeatable wins. Share a bit about your team and we'll get back within one business day.